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About Design
Kaiser Permanente is a Colorado-based health organization that provides both insurance and health care to its clients. This photo folder was used to promote Kaiser Permanente at the Boulder Creek Festival, a popular summer event featuring food, activities, and entertainment. Recipients received a picture of themselves to serve as a memento of the fun time they had, allowing them to associate their good feelings with the company’s brand.
The back details some of Kaiser Permanente’s best features in easy-to-navigate bullet points. It also includes calls to action asking the viewer to engage with the brand on social media.
© Design Copyright: Attribution, Non-Commercial and No DerivativesStatistics
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Print Specifications
Size Closed: 4 3/8" x 6 1/4"
Size Open: 8 23/32" x 6 1/4"
Print Method (Side 1): Four Color Process
Print Method (Side 2): Blank
Stock: 12 PT C1S, Semi-Gloss
Coatings: Gloss Aqueous
Slits: None
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