About Design
The Original Soup Man is a New York soup shop ran by Al Yeganah, the chef made famous by the sitcom Seinfeld. The warm yellow hues of this reinforced pocket folder are reminiscent of a warm, golden soup broth and helps to project the image of a “gold standard” quality.
The front cover features a whimsical logo, incorporating a kettle of boiling soup, the New York city skyline and an illustration of the famous chef himself. The interior puts the product in the spotlight with a detailed photograph of a piping hot bowl of soup. The right pocket references Seinfeld to inform the audience about the brand’s famous reputation.
© Design Copyright: Attribution, Non-Commercial and No DerivativesPrint Specifications
Reinforced 2 Pocket Presentation FolderSize Closed: 9 1/2" x 11 3/4"
Size Open: 19" x 11 3/4"
Print Method (Side 1): Four Color Process
Print Method (Side 2): 1 PMS Color, Heavy Coverage
Stock: 12pt C1S Cast Coated
Coatings: None
Slits: H4 Right Pocket
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